Our Story

Our Story

Hudson is an online boutique that values quality design craftsmanship that will stand the test of time. We offer unique pieces that aren't mass produced. We are the destination for essential quality basics, accessories and luxury fashion pieces.

Hudson offers the largest collection from Greek designer Ioanna Kourbela.The Kourbela label is split into two collections, Basics and Exclusives. Explore the basics range for your luxury essential everyday look and move into the exclusives for a standout piece! Ioanna Kourbela is part of the fashion revolution and all garments are designed, manufactured and produced with fair wages in Greece.

We also source Gestuz, a Danish brand famous for their "off-duty" look, and Otto D'Ame, from Italy bringing a touch of freshness. We only stock small numbers so that everyone can maintain their individual style and we support labels with strong ethics.

Our showroom, located in Herne Bay, is open to our clients via appointments. We specialise in one on one consultations. We offer top-notch service with our resident stylists to help you with everything from your working wardrobe, special occasion through to your weekend style. You can book in for a styling session or shop after hours in a relaxed atmosphere with a glass of bubbles – we can come to your home or bring some girlfriends to the showroom and enjoy an evening of trying on amazing clothes, shoes and accessories while enjoying refreshments. Contact us  info@shophudson.co.nz to arrange an appointment.
We believe in women dressing who they really are, and we want to show the world who you are.



Hudson is named after founder and owner ex-TV presenter Jacquie Hudson, in a salute to five generations of Hudson great-grandfathers who were tailors. There was a strong connection to her grandmother, Hilda who helped foster her passion for fashion.

After leaving television, while on holiday in Greece, Jacquie discovered the  incredible label Ioanna Kourbela and knew that the label with its relaxed aesthetic would resonate with New Zealand women. It gave her the inspiration to follow her first love…fashion!

As our senior in-house stylist, Jacquie brings her passion and incredible eye for style to Hudson and is definitely the go to for wardrobe suggestions and inspiration.


Hudson is joined by Christelle, resident in-house stylist, sales and marketing manager. After years of working as an Editorial Stylist and PR Account Manager in New York & LA, Christelle followed her heart to New Zealand. She brings an international knowledge of fashion and adds a different eye to execute Jacquie's vision for Hudson. 

“We want to help you find your unique style so you can go into the world with confidence and a touch of glamour!”


Jacquie and Christelle 

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